2024 Holiday Market Sponsorship Opportunities

2024 Holiday Market

December 6-7 at the David L. Lawrence Convention Center

Advertise your business in front of 10,000+ in-person shoppers and thousands of virtual followers at Pittsburgh’s premier holiday shopping event! Your sponsorship supports the creative economy by enabling Handmade Arcade to provide craft-based artists, designers, and makers with opportunities to reach new communities and build thriving creative businesses.

Interested Contact Kelsey Ford, Handmade Arcade’s Executive Director, at kelsey@handmadearcade.org or 412-204-6279.

Handmade Arcade’s Digital Reach

Facebook: 14K+ followers

Instagram: 15.5K+ followers

Email: 17.5K+ subscribers

Sponsor Levels

  • Friday Night Happy Hour Sponsor
    The Friday Night Happy Hour celebrates Handmade Arcade’s creative community with drinks, shopping, and more. Attendees meet the makers in an intimate setting and browse the market before the general public at this ticketed special event.

    Early Bird Shopping Sponsor
    A Handmade Arcade fan favorite, our ticketed Early Bird Shopping event gives attendees a chance to shop from makers on Saturday morning before the Holiday Market opens to the general public, avoiding the crowds and getting more individual attention from makers.

    Youth Maker Alley Sponsor
    Handmade Arcade’s Youth Maker Accelerator program gives 10-15 individual teen makers (ages 13-19) with a free booth, stipends for materials development, and more. Your sponsorship will support the next generation of creative entrepreneurs!

    Benefits Include:

    Naming Rights

    • Company name + logo listed on event promotional materials as “COMPANY NAME is the proud sponsor of the EVENT NAME”

    Press

    • Sponsorship highlighted in event press release(s)

    Advertising

    • Logo featured on social media advertisements

    • Logo featured on printed event poster

    • Half-page ad in printed event program

    • Half-page ad in digital event program

    Email

    • Highlight in event eblast (80 words and one image provided by sponsor)

    • 600 x 200 px banner ad in two emails

    Social Media

    • Highlighted and tagged in Facebook and Instagram event posts

    • Tagged as a sponsor on the Facebook event

    • Mention in a sponsor-themed Instagram story

    • One-Day Instagram takeover (1 post, up to 6 stories)

    In-person Event

    • 20-foot-by-10-foot booth at the Holiday Market

    • Logo featured on large printed sponsor sign

    • 8 passes to the Friday Night Happy Hour

    • 6 passes to the Early Bird Shopping Event

    Website

    • Dedicated page for your business on the event’s Virtual Catalog

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Benefits Include: 

    Press

    • Sponsorship highlighted in event press release(s)

    Advertising

    • Name listed on printed event poster

    • Quarter-page ad in printed event program

    • Quarter-page ad in digital event program

    In-person Event

    • 10-foot-by-10-foot booth at the Holiday Market

    • Logo featured on large printed sponsor sign

    • 4 passes to the Friday Night Happy Hour Event

    • 4 passes to the Early Bird Shopping Event

    Social Media

    • Highlighted and tagged in Facebook and Instagram event posts

    • Tagged as a sponsor on the Facebook event

    • Mention in a sponsor-themed Instagram story

    • One-Day Instagram takeover (1 post, up to 4 stories)

    Email

    • 300 x 250 px banner ad in two emails

    Website

    • Dedicated page for your business on the event’s Virtual Catalog

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Benefits Include:

    Advertising

    • Quarter-page ad in printed event program

    • Linked logo in the digital event program

    In-person Event

    • Logo featured on large printed sponsor sign

    • 4 passes to the Friday Night Happy Hour Event

    • 4 passes to the Early Bird Shopping Event

    Social Media

    • Logo and tagged in Facebook and Instagram event sponsor posts

    • Tagged as a sponsor on the Facebook event

    • Mention in a sponsor-themed Instagram story

    • Instagram story-only (Up to four stories)

    Email

    • Logo link in two emails

    Website

    • Dedicated page for your business on the event’s Virtual Catalog

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Benefits Include:

    Advertising

    • Logo with contact information in the printed program

    • Linked logo in the digital event program

    In-person Event

    • Business name on large printed sponsorship sign

    • 2 passes to the Friday Night Happy Hour

    • 2 passes to the Early Bird shopping

    Social Media

    • Logo and tagged in Facebook and Instagram event sponsor posts

    • Tagged as a sponsor on the Facebook event

    Email

    • Logo with link in one email

    Website

    • Dedicated page for your business in Virtual Catalog

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Your media sponsorship of $3,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with 10,000+ in-person shoppers and thousands of virtual followers.

    Benefits Include:

    Naming Rights

    • Company name + logo listed on event promotional materials as “COMPANY NAME is a proud sponsor of Handmade Arcade’s Holiday Market Raffle”

    Press

    • Sponsorship highlighted in event press release(s)

    Advertising

    • Logo featured on social media advertisements

    • Full-page ad in printed event program

    • Half-page ad in digital event program

    In-person Event

    • 10-foot-by-10-foot booth at the Holiday Market

    • Logo featured on large printed sponsor sign

    • 20 passes to the Friday Night Happy Hour Event

    • 10 passes to the Early Bird Shopping Event

    Social Media

    • Highlighted and tagged in Facebook and Instagram event posts

    • Tagged as a sponsor on the Facebook event

    • Exclusive story in a sponsor-themed Instagram story series

    • Instagram takeover (1 story)

    Email

    • Logo link in two emails

    • 600 x 200 px banner ad in one email

    Website

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Your media sponsorship of $2,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with 10,000+ in-person shoppers and thousands of virtual followers.

    Benefits Include:

    Press

    • Sponsorship highlighted in event press release(s)

    Advertising

    • Half-page ad in printed event program

    • Half-page ad in digital event program

    In-person Event

    • 10-foot-by-10-foot booth at the Holiday Market

    • Logo featured on large printed sponsor sign

    • 16 passes to the Friday Night Happy Hour Event

    • 8 passes to the Early Bird Shopping Event

    Social Media

    • Highlighted and tagged in Facebook and Instagram event posts

    • Tagged as a sponsor on the Facebook event

    • Mention in a sponsor-themed Instagram story

    • Instagram takeover (1 story)

    Email

    • Logo link in two emails

    Website

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page

  • Your media sponsorship of $1,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with thousands of virtual followers.

    Benefits Include:

    Press

    • Sponsorship highlighted in event press release(s)

    Advertising

    • Quarter-page ad in printed event program

    • Quarter-page ad in digital event program

    In-person Event

    • Logo featured on large printed sponsor sign

    • 10 passes to the Friday Night Happy Hour Event

    • 6 passes to the Early Bird Shopping Event

    Social Media

    • Highlighted and tagged in Facebook and Instagram event posts

    • Tagged as a sponsor on the Facebook event

    • Mention in a sponsor-themed Instagram story

    • Instagram takeover (1 story)

    Email

    • Logo link in one email

    Website

    • Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page