2024 Holiday Market Sponsorship Opportunities
2024 Holiday Market
December 6-7 at the David L. Lawrence Convention Center
Advertise your business in front of 10,000+ in-person shoppers and thousands of virtual followers at Pittsburgh’s premier holiday shopping event! Your sponsorship supports the creative economy by enabling Handmade Arcade to provide craft-based artists, designers, and makers with opportunities to reach new communities and build thriving creative businesses.
Interested Contact Kelsey Ford, Handmade Arcade’s Executive Director, at kelsey@handmadearcade.org or 412-204-6279.
Handmade Arcade’s Digital Reach
Facebook: 14K+ followers
Instagram: 15.5K+ followers
Email: 17.5K+ subscribers
Sponsor Levels
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Friday Night Happy Hour Sponsor
The Friday Night Happy Hour celebrates Handmade Arcade’s creative community with drinks, shopping, and more. Attendees meet the makers in an intimate setting and browse the market before the general public at this ticketed special event.Early Bird Shopping Sponsor
A Handmade Arcade fan favorite, our ticketed Early Bird Shopping event gives attendees a chance to shop from makers on Saturday morning before the Holiday Market opens to the general public, avoiding the crowds and getting more individual attention from makers.Youth Maker Alley Sponsor
Handmade Arcade’s Youth Maker Accelerator program gives 10-15 individual teen makers (ages 13-19) with a free booth, stipends for materials development, and more. Your sponsorship will support the next generation of creative entrepreneurs!Benefits Include:
Naming Rights
Company name + logo listed on event promotional materials as “COMPANY NAME is the proud sponsor of the EVENT NAME”
Press
Sponsorship highlighted in event press release(s)
Advertising
Logo featured on social media advertisements
Logo featured on printed event poster
Half-page ad in printed event program
Half-page ad in digital event program
Email
Highlight in event eblast (80 words and one image provided by sponsor)
600 x 200 px banner ad in two emails
Social Media
Highlighted and tagged in Facebook and Instagram event posts
Tagged as a sponsor on the Facebook event
Mention in a sponsor-themed Instagram story
One-Day Instagram takeover (1 post, up to 6 stories)
In-person Event
20-foot-by-10-foot booth at the Holiday Market
Logo featured on large printed sponsor sign
8 passes to the Friday Night Happy Hour
6 passes to the Early Bird Shopping Event
Website
Dedicated page for your business on the event’s Virtual Catalog
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
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Benefits Include:
Press
Sponsorship highlighted in event press release(s)
Advertising
Name listed on printed event poster
Quarter-page ad in printed event program
Quarter-page ad in digital event program
In-person Event
10-foot-by-10-foot booth at the Holiday Market
Logo featured on large printed sponsor sign
4 passes to the Friday Night Happy Hour Event
4 passes to the Early Bird Shopping Event
Social Media
Highlighted and tagged in Facebook and Instagram event posts
Tagged as a sponsor on the Facebook event
Mention in a sponsor-themed Instagram story
One-Day Instagram takeover (1 post, up to 4 stories)
Email
300 x 250 px banner ad in two emails
Website
Dedicated page for your business on the event’s Virtual Catalog
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
-
Benefits Include:
Advertising
Quarter-page ad in printed event program
Linked logo in the digital event program
In-person Event
Logo featured on large printed sponsor sign
4 passes to the Friday Night Happy Hour Event
4 passes to the Early Bird Shopping Event
Social Media
Logo and tagged in Facebook and Instagram event sponsor posts
Tagged as a sponsor on the Facebook event
Mention in a sponsor-themed Instagram story
Instagram story-only (Up to four stories)
Email
Logo link in two emails
Website
Dedicated page for your business on the event’s Virtual Catalog
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
-
Benefits Include:
Advertising
Logo with contact information in the printed program
Linked logo in the digital event program
In-person Event
Business name on large printed sponsorship sign
2 passes to the Friday Night Happy Hour
2 passes to the Early Bird shopping
Social Media
Logo and tagged in Facebook and Instagram event sponsor posts
Tagged as a sponsor on the Facebook event
Email
Logo with link in one email
Website
Dedicated page for your business in Virtual Catalog
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
-
Your media sponsorship of $3,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with 10,000+ in-person shoppers and thousands of virtual followers.
Benefits Include:
Naming Rights
Company name + logo listed on event promotional materials as “COMPANY NAME is a proud sponsor of Handmade Arcade’s Holiday Market Raffle”
Press
Sponsorship highlighted in event press release(s)
Advertising
Logo featured on social media advertisements
Full-page ad in printed event program
Half-page ad in digital event program
In-person Event
10-foot-by-10-foot booth at the Holiday Market
Logo featured on large printed sponsor sign
20 passes to the Friday Night Happy Hour Event
10 passes to the Early Bird Shopping Event
Social Media
Highlighted and tagged in Facebook and Instagram event posts
Tagged as a sponsor on the Facebook event
Exclusive story in a sponsor-themed Instagram story series
Instagram takeover (1 story)
Email
Logo link in two emails
600 x 200 px banner ad in one email
Website
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
-
Your media sponsorship of $2,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with 10,000+ in-person shoppers and thousands of virtual followers.
Benefits Include:
Press
Sponsorship highlighted in event press release(s)
Advertising
Half-page ad in printed event program
Half-page ad in digital event program
In-person Event
10-foot-by-10-foot booth at the Holiday Market
Logo featured on large printed sponsor sign
16 passes to the Friday Night Happy Hour Event
8 passes to the Early Bird Shopping Event
Social Media
Highlighted and tagged in Facebook and Instagram event posts
Tagged as a sponsor on the Facebook event
Mention in a sponsor-themed Instagram story
Instagram takeover (1 story)
Email
Logo link in two emails
Website
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page
-
Your media sponsorship of $1,000 in digital advertising value shows your support for Pittsburgh’s creative economy and provides you with the opportunity to Interact with thousands of virtual followers.
Benefits Include:
Press
Sponsorship highlighted in event press release(s)
Advertising
Quarter-page ad in printed event program
Quarter-page ad in digital event program
In-person Event
Logo featured on large printed sponsor sign
10 passes to the Friday Night Happy Hour Event
6 passes to the Early Bird Shopping Event
Social Media
Highlighted and tagged in Facebook and Instagram event posts
Tagged as a sponsor on the Facebook event
Mention in a sponsor-themed Instagram story
Instagram takeover (1 story)
Email
Logo link in one email
Website
Logo with link on Handmade Arcade’s homepage, Holiday Market event pages, and sponsor page