Small Business Sponsors

Sponsor Wood-N-You-Like It (Photo Credit: Kitoko Chargois)

As a small business sponsor of Handmade Arcade, you help us preserve the shop small, shop local ethos that we were founded on. We are passionate about seeing maker businesses grow, and we’re honored that so many makers decide to give back to Handmade Arcade as event sponsors.

Sponsorships Keep Booth Fees Low

Did you know that our venue costs for our annual Holiday Market increased by 50% in 2024, but we only raised maker booth fees by less than 5%? This is because small business sponsors like you help us subsidize the enormous cost of putting on such a big market that serves both makers and shoppers. Your sponsorship is a significant reason why we are able to keep our booth fees much lower compared to other similarly sized markets around the country.

Flexible Sponsor Packages & Payment Schedules

We know that small business sponsors are different from traditional corporate sponsors, so we are committed to offering flexible sponsorship packages that meet your needs while maintaining our core values of equity, anti-racism, transparency, financial sustainability, and collaboration. We have created new, more flexible sponsorship packages that better align with what sponsors report valuing the most. We also offer add-on sponsorship benefits for increased digital advertisement as well as and payment installment options for those who want to sponsor but don’t want to worry about cash flow.

Year-Round Business Exposure

Many of our sponsors support both our Spring Market and Holiday Markets. You are now able to bundle your sponsorship and become a year-round supporter of Handmade Arcade’s mission, which will also increase your year-round exposure to our audiences.

Sponsor Una Biologicals (Photo Credit: Kitoko Chargois)

Our Reach

Facebook: 14.4K+ followers

Instagram: 17.1K+ followers (increased 10%+ in under a year)

Email: 20.3K+ subscribers (increased 18%+ in under a year)

Annual In-Person Event Attendees: 12.5K+

Every year, we do significant paid advertising on a diverse mix of channels, including Meta, City Paper, WESA/WYEP, Next Pittsburgh, Public Source, QBurgh, Pittsburgh Latino Magazine, Soul Pitt Media, North Hills Monthly Magazine, & more, leading to over 1 million impressions each year.

Sponsorship Levels & Benefits

Any sponsorship listed as “Year-Round” below may be paid in up to three installments throughout the year. Please note that sponsorship levels that include a Holiday Market booth sell out quickly.

NAMED PRESENTER BENEFITS:
Sponsors at this level will choose one of the following special programs to received named presenter recognition on the website, event page, social media, and wherever full event title is listed:
Youth Maker Alley, Hands-On Handmade Arcade , Craft Corridor, Spring Market, or Holiday Market Preview Party
(Listed as [PROGRAM] is presented by [SPONSOR])
HOLIDAY MARKET BOOTH BENEFITS:
- 20x10 booth with 2 tables and 2 chairs provided for use free of charge
- Preferred booth location and guaranteed corner booth if desired
- Preferred load-in time
- Sponsor may provide printed postcards or similar materials for Welcome Table at the Spring Market
PRINT RECOGNITION:
- Logo on Spring AND Holiday Market event posters
- Logo on Spring AND Holiday Market sponsor signs
- Sponsor name mentioned in all Handmade Arcade press releases for 2025 scheduled after sponsorship has been confirmed, including but not limited to:
  - Spring Market press release
  - Holiday Market press release
WEBSITE RECOGNITION:
- Linked logo in Spring AND Holiday Market digital program books
- Linked logo on HA’s Annual Sponsors webpage throughout 2025
- Linked logo on Spring AND Holiday Market main webpages
- Listed as sponsor in Spring AND Holiday Market Virtual Catalogs
- Linked logo on HA’s Maker Directory main webpage throughout 2025
EMAIL RECOGNITION:
- Linked logo in Spring AND Holiday Market emails to full list
- Linked logo in Maker Directory email to full list
DIGITAL ADVERTISEMENTS:
- Linked ad in Spring AND Holiday Market digital program books
- Linked ad on Holiday Market AND Spring Market Virtual Catalog home page
- (1) linked banner ad on Maker Directory webpage
- (1) linked banner ad in Spring Market email sent to full HA list
- (1) linked banner ad in Maker Directory email sent to full HA list
- (2) linked banner ads in Holiday Market email sent to full HA list
- (1) Sponsor Spotlight feature in Spring Market email sent to full list (80 word blurb + one photo + click thru link)
- (1) Sponsor Spotlight feature in Holiday Market email sent to full list (80 word blurb + one photo + click thru link)
- (1) linked banner ad in a monthly maker newsletter
- (2) sponsor feature posts on HA’s Instagram feed
  - Post 1: between March-April 2025 prior to the Spring Market
  - Post 2: between November-December 2025 prior to the Holiday Market
  - Post can be carousel of up to 10 images OR up to 40 second reel
SOCIAL MEDIA RECOGNITION:
- Logo and tag in Spring AND Holiday Market sponsor thank you posts on Facebook & Instagram
- Logo and tag in Spring AND Holiday Market sponsor thank you story on Facebook & Instagram
- Logo and tag in Maker Directory sponsor thank you post & stories on Facebook & Instagram
ADDITIONAL BENEFITS:
- Verbal recognition at Community Town Hall & Holiday Market on microphone
- Thirty (30) free tickets to the Holiday Market Preview Party Night
HOLIDAY MARKET BOOTH BENEFITS:
- 20x10 booth with 2 tables and 2 chairs provided for use free of charge
- Preferred booth location and guaranteed corner booth if desired
- Preferred load-in time
- Sponsor may provide printed postcards or similar materials for Welcome Table at the Spring Market
PRINT RECOGNITION:
- Logo on Spring AND Holiday Market event posters
- Logo on Spring AND Holiday Market sponsor signs
- Sponsor name mentioned in Spring AND Holiday Market press releases
WEBSITE RECOGNITION:
- Linked logo in Spring AND Holiday Market digital program books
- Linked logo on HA’s Annual Sponsors webpage throughout 2025
- Linked logo on Spring AND Holiday Market main webpages
- Listed as sponsor in Spring AND Holiday Market Virtual Catalogs
- Linked logo on HA’s Maker Directory main webpage throughout 2025
EMAIL RECOGNITION:
- Linked logo in Spring AND Holiday Market emails to full list
- Linked logo in Maker Directory email to full list
DIGITAL ADVERTISEMENTS:
- Linked ad in Spring AND Holiday Market digital program books
- Linked ad on Holiday Market AND Spring Market Virtual Catalog home page
- (1) linked banner ad in a full full list emails for each of the following programs:
  - Spring Market
  - Holiday Market
  - Maker Directory
- (1) Sponsor Spotlight feature in Spring Market email sent to full list (80 word blurb + one photo + click thru link)
- (1) Sponsor Spotlight feature in Holiday Market email sent to full list (80 word blurb + one photo + click thru link)
- (2) sponsor feature posts on HA’s Instagram feed
  - Post 1: between March-April 2025 prior to the Spring Market
  - Post 2: between November-December 2025 prior to the Holiday Market
  - Post can be carousel of up to 10 images OR up to 40 second reel
SOCIAL MEDIA RECOGNITION:
- Logo and tag in Spring AND Holiday Market sponsor thank you posts on Facebook & Instagram
- Logo and tag in Spring AND Holiday Market sponsor thank you story on Facebook & Instagram
- Logo and tag in Maker Directory sponsor thank you post & stories on Facebook & Instagram
ADDITIONAL BENEFITS:
- Verbal recognition at Holiday Market on microphone
- Twenty (20) free tickets to the Holiday Market Preview Party Night
HOLIDAY MARKET BOOTH BENEFITS:
- 10x10 booth with 1 table and 2 chairs provided for use free of charge
- Guaranteed corner booth if desired
- Preferred load-in time
PRINT RECOGNITION:
- Logo on Spring AND Holiday Market event posters
- Logo on Spring AND Holiday Market sponsor signs
WEBSITE RECOGNITION:
- Linked logo in Spring AND Holiday Market digital program books
- Linked logo on Spring AND Holiday Market main webpages
- Listed as sponsor in Spring AND Holiday Market Virtual Catalogs
EMAIL RECOGNITION:
- Linked logo in Spring AND Holiday Market emails to full list
DIGITAL ADVERTISEMENTS:
- (1) Linked banner ad in a full list email for each of the following programs:
  - Spring Market
  - Holiday Market
- (2) sponsor feature posts on HA’s Instagram feed
  - Post 1: between March-April 2025 prior to the Spring Market
  - Post 2: between November-December 2025 prior to the Holiday Market
  - Post can be carousel of up to 10 images OR up to 40 second reel
SOCIAL MEDIA RECOGNITION:
- Logo and tag in Spring AND Holiday Market sponsor thank you posts on Facebook & Instagram
- Logo and tag in Spring AND Holiday Market sponsor thank you story on Facebook & Instagram
ADDITIONAL BENEFITS:
- Fifteen (15) free tickets to the Holiday Market Preview Party Night
HOLIDAY MARKET BOOTH BENEFITS:
- 10x10 booth
- Preferred load-in time
PRINT RECOGNITION:
- Business name on Holiday Market event posters
- Logo on Holiday Market sponsor signs
WEBSITE RECOGNITION:
- Linked business name in Holiday Market digital program book
- Linked logo on Holiday Market main webpage
- Listed in Holiday Market Virtual Catalog
EMAIL RECOGNITION:
- Linked business name in Holiday Market email to full list
DIGITAL ADVERTISEMENTS:
- CHOICE OF ONE*:
  - (1) Linked banner ad in a full list email for Holiday Market
  - (1) sponsor feature post on HA’s Instagram feed between November-December 2025 prior to the Holiday Market
  - Post can be carousel of up to 10 images OR up to 40 second reel
- *Sponsor may receive both benefits instead of choosing one for add-on advertising price of $350
SOCIAL MEDIA RECOGNITION:
- Logo and tag in Holiday Market sponsor thank you posts on Facebook & Instagram
- Logo and tag in Holiday Market sponsor thank you story on Facebook & Instagram
ADDITIONAL BENEFITS:
- Ten (10) free tickets to the Holiday Market Preview Party Night
PRINT RECOGNITION:
- Business name on Spring AND Holiday Market event posters
- Logo on Spring AND Holiday Market sponsor signs
WEBSITE RECOGNITION:
- Linked business name in Spring AND Holiday Market digital program books
- Linked logo on Spring AND Holiday Market main webpage
- Listed in Spring AND Holiday Market Virtual Catalog
- Linked logo on HA’s Maker Directory main webpage throughout 2025
EMAIL RECOGNITION:
- Linked business name in Spring AND Holiday Market plus Maker Directory emails to full list
DIGITAL ADVERTISEMENTS:
- (1) Linked banner ad in a full list email for choice of Spring OR Holiday Market*
- (1) sponsor feature post on HA’s Instagram feed prior to Spring OR Holiday Market
  - Post can be carousel of up to 10 images OR up to 40 second reel
- *Sponsor may receive both benefits instead of choosing one for add-on advertising price of $350
SOCIAL MEDIA RECOGNITION:
- Logo and tag in Spring AND Holiday Market sponsor thank you posts & stories on Facebook & Instagram
- Business name and tag in Maker Directory sponsor thank you post & stories on Facebook & Instagram
ADDITIONAL BENEFITS:
- Ten (10) free tickets to the Holiday Market Preview Party Night
PRINT RECOGNITION:
- Business name on Spring AND Holiday Market event posters
- Business name on Spring AND Holiday Market sponsor signs
WEBSITE RECOGNITION:
- Linked business name in Spring AND Holiday Market digital program books
- Linked logo on Spring AND Holiday Market main webpages
EMAIL RECOGNITION:
- Linked business name in Spring AND Holiday Market email to full list
DIGITAL ADVERTISEMENTS:
- CHOICE OF ONE*:
  - (1) Linked banner ad in a full list email for choice of Spring OR Holiday Market*
  - (1) sponsor feature post on HA’s Instagram feed prior to the Spring Market OR prior to the Holiday Market
    Post can be carousel of up to 10 images OR up to 40 second reel
- *Sponsor may receive both benefits instead of choosing one for add-on advertising price of $350
SOCIAL MEDIA RECOGNITION:
- Business name and tag in Spring AND Holiday Market sponsor thank you posts on Facebook & Instagram
- Business name and tag in Spring AND Holiday Market sponsor thank you story on Facebook & Instagram
ADDITIONAL BENEFITS:
- Ten (10) free tickets to the Holiday Market Preview Party Night
PRINT RECOGNITION:
- Business name on Holiday Market event poster
- Business name on Holiday Market sponsor sign
WEBSITE RECOGNITION:
- Linked business name in Holiday Market digital program book
- Linked logo on Holiday Market main webpage
EMAIL RECOGNITION:
- Linked business name in Holiday Market email to full list
SOCIAL MEDIA RECOGNITION:
- Business name and tag in Holiday Market sponsor thank you post on Facebook & Instagram
- Business name and tag in Holiday Market sponsor thank you story on Facebook & Instagram
ADDITIONAL BENEFITS:
- Six (6) free tickets to the Holiday Market Preview Party Night
PRINT RECOGNITION:
- Business name on Spring Market event poster
- Business name on Spring Market sponsor sign
WEBSITE RECOGNITION:
- Linked business name in Spring Market digital program book
- Linked logo on Spring Market main webpage
EMAIL RECOGNITION:
- Linked business name in Spring Market email to full list
SOCIAL MEDIA RECOGNITION:
- Business name and tag in Spring Market sponsor thank you post on Spring & Instagram
- Business name and tag in Spring Market sponsor thank you story on Facebook & Instagram
ADDITIONAL BENEFITS:
- Six (6) free tickets to the Holiday Market Preview Party Night

Custom Packages

Don’t see a sponsorship package that meets your needs? Want to add on certain benefits not listed in your selected package? Contact us! We’re happy to consider custom sponsorships that fit your business needs and align with our values.

Interested in sponsoring? Let’s chat!

Contact Kelsey Ford, Handmade Arcade’s Executive Director, at kelsey@handmadearcade.org.